Pizzas & Pizzazz
MARWAR | As the scion of the Ambuja Neotia Group, Parthiv Neotia, son of group chairman Harshavardhan Neotia, belongs to a business house that traces its genesis to the legendary firm Tarachand Ghanshyamdas. A humongous business establishment, Tarachand Ghanshyamdas was among the oldest Marwari firms in India, whose presence stretched as far as Shanghai and whose interests ranged from banking and insurance to wholesale trade and commodity futures.
Ambuja Neotia Hospitality has been one of the strongest hospitality players in the eastern part of India. At a time when the group was looking to make a pan-India footprint, Uno Restaurant Holdings Corporation from Massachusetts, popularly known as Uno’s, was also exploring the Indian market. The timing was right, as Uno soon entered India through a master franchise agreement with the Ambuja Neotia Group and Dhunseri Petrochem to open and operate around 70 Uno Chicago Bar & Grill outlets in India over the next seven years. These, according to Parthiv Neotia, would be spread across tier-1 and tier-2 cities.
“Our long experience in the F&B sector and deep understanding of Indian consumers in this space presented itself as an excellent opportunity. Together, Uno and Ambuja Neotia Group have embarked on a journey to create a marquee dining experience in India,” explains Parthiv Neotia, who is the director of Uno Chicago Bar & Grill.